Role of the Regional Manager 

Your Regional Manager is your key contact with Enterprise throughout our business relationship together. Your Regional Manager’s principal task is to work with you throughout the life of your agreement to help you develop the long term sustainability and profitability of your pub.

We are committed to providing you with high quality support from our Regional Managers and we provide them with extensive training to ensure that they possess the necessary knowledge and skills to carry out their responsibilities and to support you effectively. 

In 2010 we were awarded the Investors in People Gold Standard in recognition of the quality of formal and informal training provided to all our staff and of our commitment to the continual development of our people.  Our Associate Regional Manager training programme has been recognised with a National Industry Training Award (NITA) for its quality and comprehensive approach to the development of core skills within the Regional Manager’s role. In addition, we continue to work with organisations such as the British Institute of Innkeeping in order to source and develop appropriate training and qualification standards to support the continuous professional development of our staff.

Your Regional Manager will be available to support your business in such areas as:

  • a better understanding of your potential customers and your local competition and the provision of relevant promotion and marketing advice
  • the identification of suitable investment opportunities that provide sustainable returns for both parties
  • an appraisal of retailing standards, appropriate brand and category management advice and relevant staff training and development
  • an appraisal of your statutory compliance, financial controls and efficiency measures